My name is Julia Pellicciaro (pell-uh-CHAR-oh). I'm a freelance designer based in Philadelphia. I scrutinize over em dashes, semicolons, and pixels. And I think about information perhaps way too much.
Here you can check out my design, teaching, and musings. For a text only version (minus the musings), download a PDF of my resume.
Follow me on Twitter or drop me a line. (Don't be shy!)
Looking for a writing sample?
"CanHaz Cable" is a pseudonym for a western cable company looking to improve the usability of their main site, as well as incorporate content from their "for Business" division of products and services.
I analyzed and interpreted the current site's Google analytics and prepared a Summary of Findings and Recommendations for the stakeholders.
MyGallons is the B2C spin-off of MoreGallons.com, a web-based fuel pre-payment service for those who own vehicle fleets and want to save money on fuel.
I consulted with the client and the web developer on the site's business and user needs, and then developed the sitemap and wireframes for the site.
URL: http://mygallons.com (launching soon)


For every post on this microblogging site donates "dollars and dinners to local non-profits" that reduce hunger in Philadelphia. malnourished locals.
I devised and wireframed the site layout and guided the illustrator in developing the site look and feel (including logo).


The American Society of Media Photographers needed help migrating their cumbersome corporate site into a new Drupal CMS.
I and another content migrator worked with the Director of Communications and the Drupal developer to migrate heaps of content, while ensuring that the content adhered to the new design specifications.
URL: http://asmp.org


telluricAesthetic is an exploration of the symbolic relationships people make between physical elements of identity and cultural associations. Using Flex (now called Flash Builder), I created a prototype of an avatar builder based on the Philadelphia aesthetic.
You can read about the project in a one-page summary (PDF) or in a slightly longer essay (PDF).
And be sure to check out my process blog.
Special thanks to Bianca Cevoli for her branding design and to illustrators Mike Meulstee and Daniel Fishel for their generous contributions.


What is the most effective way to document complex organizational processes? This is a question I helped one HR director answer.
I translated several handwritten pages delineating the organization's new hire process into user workflow diagrams. Using UML, I created use case and activity diagrams, and helped identify gaps in the on-boarding process.